The pitch
DAY 12 / 50
How it works
You customize four things. We build, host, and run the rest.
01
30, 50, or 75 days. Choose the runway that fits your season and your athletes.
02
Five daily metrics your athletes score every day — workout, sleep, hydration, mobility, fuel.
03
A fresh habit each week — walk outside, no social media, reach out to an old friend.
04
You know your athletes. Set the price — your gym keeps 50% of revenue.
Built to finish
Athletes sign up using a phone number, add the web app to their home screen, and get a 7:30pm text reminder to check in for the day if they haven't already.
DAY 24 / 50
TODAY'S SCORE
Perfect day. 🔥
6/6
PERFECT DAY
🔥 7-day streak
Leaderboard
Week 4 · 47 athletes
Branded for your gym
Here's what it looks like branded for four different gyms — your challenge, your colors.
DAY 12 / 50
GYM
Fit Factory Nashville
Crossfit · TN
DAY 12 / 50
GYM
Tidewater Rowing Club
F45 Style · ME
DAY 12 / 50
GYM
Iron Quarter
Strength · TX
DAY 12 / 50
GYM
Summit Athletic
Studio · CO
Proof · Case study
Signed up
54
athletes at launch
Finished
47
tracking on day 50
Fit Factory Nashville
Pilot · 50-day challenge
For reference, typical drop-off on DIY gym challenges is 50–60% by week two. Ours finished at 13% total drop-off over 50 days.
A half day of work, a whole lot of revenue.
Your payout
$1,225
50% of revenue · paid on completion
Let's talk
We'll walk your gym through the app, pick your five habits, and pencil in a launch date. If it's a fit, we can get started quickly.